Milwaukee Prospector pairs extensive location data with a property database of the region. On the interactive site, you can:

  • Search for cities and counties that match your demographic, industry, geographic and budget requirements.
  • Search interactive local GIS layers of community assets including land use, incentive areas, railroads, schools, traffic counts, colleges, hospitals and more.
  • Produce “heat maps” of unique demographic variables by geography, to identify optimal business locations.
  • Search businesses by name, type, employees, and revenue; analyze businesses within a user-defined radius of the location of interest to view potential suppliers, customers and competitors.
  • Create user-defined drive-time and radius analysis for a complete market overview of the areas around each property. Save and share demographic, consumer expenditure, wages and labor force reports.

The Wisconsin Department of Transportation provides highly detailed county maps online. The maps are color Adobe PDF files at 11" x 17" size, produced at a 1:100,000 scale, that provide the following pieces of information:

  • Major local road networks
  • Interstate corridors
  • U.S., state, and county routes
  • Recreation areas
  • Points of interest
  • Hospitals
  • Schools
  • Airports
  • Urban boundaries
  • Railroads
  • Town roads with names
  • Federal and state forest boundaries
  • Indian reservations
  • Township boundaries

The Southeastern Wisconsin Regional Planning Commission
(SEWRPC), as the official planning agency for the seven-county Milwaukee Region, collects and prepares resource and planning-related mapping. Over the years, the Commission has acquired and developed a regional geographic information system of digital mapping that includes land use, soils, environmental corridors, and other spatial data essential to the planning process.

At the local level, every county and many city, village, and town governments in the Southeastern Wisconsin Region have developed digital mapping capabilities as part of their planning activities. These municipalities maintain a variety of maps, including topographic, real property boundary line (parcel), and planning-related mapping, for use in their administrative and planning functions

SEWRPC also offers access to land survey and control survey documents, aerial orthophotography, and natural resource and planning-related mapping covering Kenosha, Milwaukee, Ozaukee, Racine, Walworth, Washington, and Waukesha counties.

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